Who we are
At BleedWell, we’re on a mission to restore dignity and access for women and girls affected by period poverty. What began as a grassroots effort distributing pads at local soup kitchens in London has grown into a wider movement—spanning communities, conversations, and countries.
We believe that no one should have to choose between food and period products. Through donations, education, and advocacy, we work to break the stigma around menstruation while making essential items accessible to those who need them most—from young girls in schools to elderly women in care homes.
Our vision is bold: to create a world where menstrual health is a right, not a privilege. Thank you for standing with us in this fight for period dignity.
Our Founder
My journey into tackling period poverty began when I was just 17. I was on the train one day when I saw an advert featuring a young girl from Namibia who had no access to period products. The poster said she was forced to use newspapers she found on the ground as a substitute. I remember being completely shocked. It hit me that something I had always taken for granted—something as basic and essential as a sanitary pad—was a luxury to others. In that moment, I realised how privileged I was to buy period pads whenever necessary without a second thought.
Not long after, while in sixth form at City of London Academy, I spoke to a senior staff member who confided in me that some of the students in our own school were also struggling to access period products. It was her responsibility to help these young people navigate such deeply personal and challenging experiences. I couldn’t believe it. It wasn’t just something happening far away—it was right here, in my community, in my school.
These two moments shaped the foundation of BleedWell. They opened my eyes and lit a fire in me to ensure that no woman or girl ever has to suffer in silence or shame because she can’t afford basic menstrual products. Period dignity is not a luxury—it’s a right.
Adesewa Adeyemi (Sewa)
Founder
Contact Us
Interested in working together, have a question or just want to talk? Fill out some info and we will be in touch shortly.
We can’t wait to hear from you!